K-pop is a global phenomenon: Korean language lessons and Korean translators are in high demand.

 

K-pop is a global phenomenon: Korean language lessons and Korean translators are in high demand.

K-Pop, Korean pop is growing in popularity as there are many international people wanting to learn the lyrics of K-pop songs of popular K-pop stars like BTS and Blackpink.

According to recent study, about 14,000 people are learning Korean in the US alone, compared to 163 two decades earlier.

Not only this but also, many language learning apps like Duolingo has launched Korean learning courses because of its popularity and demand.

Impact of Korean Wave, 한류 (Hallyu)

Korean Wave is a term referring to this phenomenon of Korean culture from its music, movies, dramas, and online games as well as Korean food.

Hallyu, is in high demand of all time especially with Netflix’s series like Squid Game. Also, Korea’s Oscar award-winning film, Parasite gained popularity worldwide.

Especially, as the pandemic led people to spend more time home and online on their social media, Korean dramas and movies on Netflix got popular. Also, K-pop groups like BTS and Blackpink enjoyed massive popularity worldwide especially in the West.

So, what draws people to Hallyu?

So, what draws people to Korean Wave or Hallyu? Many Korean dramas focused on Cinderella stories where they showed struggles women face in offices, workplaces as well as households and they always had handsome rich men helping these women escape or overcome life struggles. Many women were drawn to these Korean dramas to escape their ordinary lives.

However, as seen through movies like Parasites or series like Squid Game, Korean movies and dramas stepped into more variety, yet more realistic stories. This has especially caught attention of the West as perhaps, people in the West are sick of or simply tired of the typical and common violence, sex, or gore stories that are very common in Western dramas and movies. Squid Game showed old traditional Korean culture and food that people enjoyed while growing up, such as 무궁화 꽃이 피었습니다 (Green light, red light) and dalgona or ppopgi 뽑기 (Korean sugar candy), which caught attention of many in the West as it is something that is completely different from the Western culture.

Korean dramas and movies are also popular among international fans because of its beauty. Korean actors/actresses, as well as idols have flawless skin as many of them are very beautiful and handsome. Many international fans search for specific skin products that idols or celebs use which boost the sales of skin care products. Also, clothes in Korean dramas and K-pop movies are super trendy with various design bags, shoes, accessories.

K-pop is also popular with its fun beats and lyrics that most people can relate to. And its dance moves attract many of international fans as well as its visuals and showcases.

Korean Wave Hallyu is new and lively

As Korean culture is very different to the West, Hallyu (한류) or Korean Wave represents new, lively and young image to many people worldwide. International audiences accept a different perspective coming from Hallyu culture. Korean dramas, music, movies quickly connect their audiences emotionally. Korean artists are appeared to be humble and respectful, which appear to be a bit different from the celebrities in the West. Despite the language barrier, Korean Wave is able to catch attention of many fans from different cultural backgrounds.

Korean language is known as one of the most difficult to language to learn or even to translate. At I’M Translation and ISiS Korea, we can connect you with a professional Korean translators. Not only Korean translators, we have over 30+ languages available on our platform and we are flexible and available regardless of the language pair, topic, and time zone. Please visit us at www.imtranslation.com and www.isiskorea.com/eng to request a free translation quote. Thank you!